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Explore 2 published pages tagged with Advertising Psychology, grouped automatically from article text, entity focus, and recurring topical signals.
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Advertising Psychology
Glittering generalities are vague, positive-sounding words or phrases—such as excellence, freedom, proven, natural, or premium—that carry strong emotional appeal but little...
Open articleAdvertising Persuasion
Glittering generalities in advertising are vague, positive phrases that attach emotional appeal to a product or idea without providing concrete proof. Words like better , new ,...
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